Your personal branding photography shoot is the chance for you to show who you are, what your brand stands for and communicate your personality.

 

Crucial questions to ask yourself to determine whether you’re ready for a personal branding shoot first are:

1. Who is my core target audience?

2. What are my brand’s key attributes?

3. What messaging do I want to communicate with my audience

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…and ensure that your photographer discusses all of this before your branding shoot, alongside your brand colours and the environments in which the imagery will be used: website, social media, printed materials etc.

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A good photographer will talk to you about outfits and location and offer some tips in preparation for your shoot. A GREAT photographer will discuss how your 3 key pieces of information outlined above impact on choices of outfit, location, styling, backdrop colours, editing style and posing to ensure you communicate exactly what you need to communicate in your branding imagery.

 

OTHER KEY CONSIDERATIONS 

• What formats do I need my personal branding imagery to be in - e.g different for Instagram Vs LinkedIn Vs printed material Vs website?

• Can my photographer talk to me about how to communicate my key messaging to my core target audience and have they discussed the different formats that I need across a range of environments the imagery will appear in?

 

CLOTHING: WHAT TO DO 

• Think about which clothes will best communicate your key messaging

• Consider plain colours that contrast well with the background discussed

• Consider clothing that communicates your key messaging; e.g professional; approachable; quirky; expert, fun, serious etc

• Choose colours that complement your hair colour

• Tops with small pattern work well, when it contrasts with a plain background colour 

• Well ironed clothing is a must

• Formal shirts and tailored dresses / jackets work well if appropriate to your line of work

• Think about jewellery that complements

• Choose well fitting, not baggy clothes 

 

CLOTHING: WHAT NOT TO DO 

• Tops with spaghetti straps

• T-shirts with big logos / sports wear (unless you’re a PT)

• Neon or extremely bright clothes

• Clothes you aren’t comfortable wearing 

 

MAKE UP AND HAIR 

• Consider hiring a hair and make up artist to gain the most from your session and I have a number of stylists I can recommend 

• If not, then style your hair in your usual style, taming flyaway and if you wear make up, consider wearing a little more make up than usual 

 

NIGHT BEFORE ESSENTIALS 

• Sleep!

• Good hydration 

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Personal Branding, Brand Photography or Headshot Shoot?

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Refreshing your Headshot is great for a new profile picture, LinkedIn and for your social media profile. Often people have an out of date Headshot from a wedding they attended 10 years ago! When they update their profile picture with a new image they find they get so many comments from their contacts, they wish they did it years ago!

 

A Personal Branding or Brand Photography shoot is great where you need a number of images to communicate your personality, your style, perhaps your working environment and give potential clients an insight into what it would be like working with you. The additional time the session allows for ensures you come away with a variety of images, poses and ultimately messaging and can allow for 2 locations if required.

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Headshot Photography Package

• 45 minute session in studio or on location

• Option for a plain or location based background

• 3 images supplied as digital files in 3 formats: jpeg, tiff and png

• Package cost: £225

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Personal Branding / Brand Photography Package Option 1:

• 1.5 hour session in your home, your place of work, or on location 

• Time allows for c.2-3 set ups in 1 location and 2 outfit changes

• 10 images supplied as digital files in 3 formats: jpeg, tiff and png

• Package cost: £375

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Personal Branding / Brand Photography Package Option 2:

• 1.5 hour session in your home, your place of work, or on location

• Time allows for c.2-3 set ups in 1 location and 2 outfit changes 

• 20 images supplied as digital files in 3 formats: jpeg, tiff and png

• Package cost: £575

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Personal Branding / Brand Photography Package Option 3:

• 3 hour session in your home, your place of work, on location or a combination of these

• Additional time allows for c.6 set ups in 2 locations, multiple outfit changes

• All images (minimum of 30) supplied as digital files in 3 formats: jpeg, tiff and png

• Package cost: £775

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Why Work With Me?

 

In my previous career, I worked for 17 years for Media and Communications Agencies, helping big brands like Kellogg’s, British Heart Foundation, Transport for London, BBC, and many more to determine who their core target audience is and how best to speak to them.

 

I now use this expertise as a point of difference in my marketplace to offer my Personal Branding clients and Business Branding clients advice about staying focused once they have identified their core target audience, on the importance of establishing a clear brand strategy, and standing out by having a clear brand identity.

This has evolved into a pre-shoot video consultation with my clients, which I have about 1 to 2 weeks before the shoot typically, in which we will talk about brand identity, core brand attributes, branding colours, their website, shooting styles, backdrop colours, locations, styling, posing and so much more. I work with a number of local hair & make up artists and can build this service into your Personal Branding package if you would like.

 

All of this means that my clients come away post shoot, with a set of Personal Branding imagery in a number of different formats, that they can use across all of their channels: website, social media, printed materials etc and that clearly communicates the key brand attributes that they need to ensure their core audience receives.

 

My Personal Branding style is ultimately to understand your business, your target audience and work with you to ensure your imagery represents you and the core messaging that you need to communicate to your target audience.

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Client Experience and Testimonials

 

A key focus for me is client experience and I’m so pleased to say that a positive experience is something that comes up time and time again in my client reviews. Here are some examples:

 

“Nadia has helped me with boosting my personal branding - she was a joy to work with and made the whole process stress-free. Notably, Nadia is incredibly approachable, highly professional and has a fantastic ability to put you at ease and make the photo session what it should be, fun!” Daniel Stander September 2023 (some of his imagery is included below).

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“Great experience thanks to Nadia. She was so helpful with a pre-shoot call to help clarify my Personal Branding goals and gave suggestions on clothing colours that would work for different backgrounds. In the photoshoot she gave really clear direction for a variety of poses, and aligned these poses with the message I wanted to convey for my work - which was great as I am not natural in front of a camera! I had the option for a variety of backgrounds, including outside. It was a seamless process from start to finish, and Nadia’s warm nature made it a pleasure - and I’m really pleased with the final photos which Nadia helped me narrow down and also edited out imperfections. Could not recommend more highly and I will definitely use Nadia in the future!” Eleanor June 2023

 

“So I am not one for enjoying having my photo taken, mainly for the fact that I have a ptosis (dropped eyelid) which really tends to show up in photos! But thank the lord for Nadia who, when I asked for Personal Branding images for my music business, rose to the challenge and pulled it out of the bag in less than 1.5 hours. We had a great laugh, I sat in my fave chair in my own home and couldn't have asked for a more positive experience.” Ali Edwards, Funky Monkey Keyboard Classes October 2022

 

For more examples of my work, please click on the Headshots and Personal Branding Gallery tab 

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